alaTest UK
>
Electronics
>
TVs
>
Sony AF9x / A9F (2018) Series

Sony AF9x / A9F (2018) Series

152 reviews

May, 2024

Positive
image quality (69)
sound (67)
usability (23)
design (12)
color (7)

Negative
price (11)
reliability (6)
size (1)

General overview
Price comparison

alaTest has collected and analyzed 152 reviews of Sony AF9x / A9F (2018) Series. The average rating for this product is 4.6/5, compared to an average rating of 4.3/5 for other products in the same category for all reviews. People really like the durability and design. The usability and sound also get good views, whereas the size and reliability get negative opinions.

image quality, sound, usability, design, durability

price, reliability, size

We analyzed user and expert ratings, product age and more factors. Compared to other products in the same category the Sony AF9x / A9F (2018) Series is awarded an overall alaScore™ of 94/100 = Excellent quality.

See all Sony TVs

Review analysis

(Based on 152 reviews)

Expert Reviews

User Reviews

Review Ratings

(65% of reviews)
Show all 5 star reviews (25% of reviews)
Show all 4 star reviews (7% of reviews)
Show all 3 star reviews (1% of reviews)
Show all 2 star reviews (1% of reviews)
Show all 1 star reviews

Features

image quality
Show positive (95%)Show negative (5%)(Show all)

sound
Show positive (93%)Show negative (7%)(Show all)

usability
Show positive (79%)Show negative (21%)(Show all)

price
Show positive (39%)Show negative (61%)(Show all)

design
Show positive (80%)Show negative (20%)(Show all)

Show more features

Showing 128 review(s)

Expert Reviews User Reviews

Disclaimer:

Below is a list of reviews for this or similar products. If you think this grouping is wrong please click here to flag.
Read more on our FAQ’s page.

Showing 1 - 10 of 128 Show Reviews: in English | in other languages (20)

Expert review by : Steve May (trustedreviews.com)

Sony AF9 OLED Review | Trusted Reviews

Sony AF9 review: Sony's Master Series OLED is absolutely stunning, but it certainly doesn't come cheap. Is it worth it? In short, yes.

Superlative image quality ; Above average audio performance ; Premium design and finish

Prepare to pay a high price

With the AF9, Sony has created something epic.

Feb, 2019

Read the full review

Expert review by : Steve May (t3.com)

Sony AF9 (KD-65AF9) hands on review: price, release date and a first look at the Master Series OLED 4K HDR TV

We got up close and personal with Sony's latest high-end display, and the OLED poster boy does NOT skimp on the wow factor

Powerful performance from a new X1 Ultimate picture processor ; Great sound from Acoustic Surface Audio+ ; Oreo TV OS is the best Android smart TV offering yet

No Freeview Play ; 'Lean back' design is still a bit Marmite

Nov, 2018

Partner Source

Read the full review

Expert review by : Steve May (techradar.com)

Sony Bravia A9F OLED (XBR-55A9F) review

Sony's flagship OLED TV drops jaws and empties pockets

Nuanced UHD HDR images ; Impressive upscaling ; Audio+ sound system ; Android Oreo smart platform

Lean back design ; Reworked image presets ; Black level crushing

A shiny new X1 Ultimate image processor, and the arrival of the Android Oreo TV OS, makes this a panel every 4K enthusiast will be lusting after. Even better, as it's coupled with an enhanced version of its Acoustic Surface Audio technology, it sounds...

Oct, 2018

Partner Source

Read the full review

Expert review by : What Hi-Fi? (whathifi.com)

Sony KD-65AF9 hands on

Sony's just taken the wraps off its new Master Series TVs, the AF9 and ZF9 - and we've already had our hands on the AF9 OLED.

It's impossible to draw firm conclusions from manufacturer-controlled demonstrations at an event such as this. But on first acquaintance the AF9 is very impressive, and almost certainly a step up from the much-loved A1.

Aug, 2018

Read the full review

Expert review by : Steve May (homecinemachoice.com)

Sony KD-55AF9 4K HDR OLED TV review

Unveiled with much hullabaloo earlier this year, the Sony AF9 nonchalantly sets a staggeringly high benchmark for OLED picture quality. Boasting Kubrickian styling and a feature roster even the jaded will lust after, this TV is, quite frankly, an...

Dec, 2018

Partner Source

Read the full review

Expert review by : Vincent Teoh (expertreviews.co.uk)

Sony Bravia AF9 (KD-65AF9) review: One OLED to rule them all

Stupendous image quality, fantastic sound and one-of-a-kind design – the AF9 gets frighteningly close to OLED perfection

Outstanding sound quality for a TV ; Class-leading upscaling, motion and gradation ; Excellent HDR10 presentation due to dynamic tone-mapping

Dolby Vision looks too dark ; Tilt-back design divides opinion ; Youtube app doesn't support HDR

The Sony AF9 is a very worthwhile upgrade over the AF8. Offering four full-bandwidth HDMI 2.0b ports, lower input lag, a more responsive Android TV interface and some dramatic picture quality improvements, the AF9 shows just how far OLED technology has...

Oct, 2018

Read the full review

Expert review by (which.co.uk)

Sony KD55AF9BU television review

(Rating Hidden)

We've already reviewed the lion's share of Sony's 2018 line-up, but it decided to surprise us by releasing a new OLED, the 55-inch KD55AF9BU. It's part of what Sony calls its Master Series, which has the very best image technology Sony has created,...

Oct, 2018

Read the full review (£)

Expert review by (avforums.com)

Sony KD-55AF9 (AF9/A9F) OLED TV Review

The MASTER SERIES AF9 OLED from Sony boasts picture quality that gets you closer to what the creator intended with support for Dolby Vision, HDR10 and...

Superb accuracy out of the box ; Excellent out of the box greyscale ; Excellent out of the box colour ; SDR image quality is stunning ; HDR image quality is very good ; Android is finally usable as a smart TV system ; Dolby Vision ; Netflix Calibrated...

Expensive compared to direct competition at launch ; HDR10 can appear dim compared to competition ; Dolby Vision on Netflix still has issues with blacks, posterisation in shadows and in dark mode, it is too dark compared to DV from external Netflix...

When I reviewed the earlier this year I pointed out that if Sony added better calibration controls and a faster more reliable Android TV system they would be on to a winner. Not only have they done exactly that with the AF9 but they have also improved...

Read the full review

Expert review by : Ian Cumming , Adam Babcock, Yannick Khong (rtings.com)

Sony A9F TV

The Sony A9F is an outstanding OLED TV, one of the best we have ever tested. Like all OLEDs, it delivers perfectly deep blacks, and has wide viewing angles. HDR looks great thanks to the excellent wide color gamut, and the best color volume that we've...

Excellent dark room performance ; Near-instantaneous response time ; Image remains accurate when viewed at an angle

Could experience permanent burn-in ( ; ) ; Brightness is limited in white scenes.

Oct, 2018

Partner Source

Read the full review

Expert review by : Jon L. Jacobi (techhive.com)

Sony A9F Master Series 4K UHD OLED TV review: A top-notch TV with the best sound in the business

Sony's XBR65A9 65-inch 4K UHD OLED TV offers great color, excellent blacks, and wonderful HDR. It also offers the best sound in a flat-panel TV, bar none. The only problem is that there's a significantly cheaper, but highly worthy competitor in the...

Rich OLED color and deep blacks ; Excellent HDR with more than 750 nits ; Great sound (for a flat-screen)

Some slight moiré during detailed pans ; Significantly more expensive than the competition

The A9F is an excellent TV—one of the best out there. You could buy it and never suffer a minute of buyer’s remorse; unless of course, you looked around at the significantly cheaper competition, which includes a couple of TVs from Sony.